Ownership

Public service Broadcasting (PSB)
Public service broadcasting has one main mission which is the public service. Public broadcasters main aim is to serve their audience and their funding all comes from diverse sources. one of these sources is TV license fees, individual contributions and public/commercial financing. There is a chance that public broadcasting may be nationally or locally operated and all this depends on the country and the station. Some examples of TV companies which have PSB regulations are BBC and  Channel 4.

Commercial Broadcasting 
Commercial Broadcasting is broadcasting done by privately owned companies as apposed to state sponsored. Commercial Broadcasting has one main aim which is to sell its audience as a product. Commercial Broadcasting began in 1954. ITV is a great example of a commercial broadcaster.

Corporate Ownership 
Corporate Ownership is one of three broad categories of legal ownership of businesses. If one person owns all of the shares in one corporation they may not have full responsibility for it. An example of a corporation is the BBC.

Private Ownership 
Private Ownership is a company which is not owned or controlled by the government. For example News corporation.

Global Companies
The world of the media is controlled by a few large global companies. These companies include :
-The Walt Disney Company
-News Corporation
-Viacom
-Time Warner
- Sony
-General Electric

Vertical Integration
Vertical Integration is when a media conglomerate owns company's in each of the sectors of an industry. For example the film industry has got three sectors : production, distribution and exhibition. New Corporation owns businesses in the production sector(20th century fox) and in the distribution sector (Fox Distribution, Fox Searchlight) so it is partially vertically integrated. There are laws which often prevent full vertical integration.

Horizontal Integration
Horizontal Integration is when one company buys companies in the same sector of an industry in order to increase the market share in that sector.

Monopoly
Monopoly is full horizontal integration. This is when one company fully owns all of the companies in the same sector. In other words they control that sector of the industry. This can never happen as it is against the law.

Methods of funding for film and television
The license fee- Pay for the rights of the product for example TV license.
One off purchases- Pay for something once for example buying a DVD or going to the cinema.
Subscription funding- Pay for something on a regular basis for example a sky box or virgin media.
Pay per view- Pay for something every time  you view it for example sky box office or the sports.
Sponsorship deals- When a brand or company sponsors a program for example Nikon once sponsored holly oaks or Foxy bingo sponsors Jeremy Kyle.
Advertising- Advertising is a form of communication with the audience trying to sell a product to their viewers.
Product Placement- This is when a product is being advertised using a another program for example again hollyoaks often used windows phones.
Private capital-
Financial aid and development funds